Brand Identity: What It Is and How To Build It for Your Small Business
Why can Apple charge almost $2000 for an iPhone with the same features as an Android that costs half the price? How did McDonald’s ‘golden arches’ become the most recognizable…
How to Come Up With a Catchy Business Name in 7 Steps
What’s in a name? Shakespeare famously claimed that, “A rose by any other name would smell as sweet.” That might be true, but a good name can make a big…
How to Build Business Credit
The importance of having good credit as a business owner is all in the name, it’s about credibility. When it comes to taking out loans and raising funding from investors,…
How to Find Investors for Your Small Business
Starting a small business is really exciting, but it can also be very expensive. The funds for your business don’t have to come from your own pocket. Many entrepreneurs find…
Radical Candor – Helps You Be a Better Boss By Having Better Conversations
It’s important to let your co-workers know when they’re screwing up and when they’re doing great. But it rarely happens. Radical Candor teaches you how to have those conversations and…
Start an eCommerce Business that Thrives in 2022
At this point it’s pretty safe to say the world of business will never be the same. The pandemic has forced us to make a lot of changes to our…
Growth Mindset: What is it?
Growth mindset is an idea that’s gained a lot of buzz in the past few years. You may have heard the term championed by successful entrepreneurs and superstar academics. You…
9 Small Business Bookkeeping Basics to Secure Long-Term Success
At NorthOne, we know our customers didn’t get into business because they are passionate about accounting. However, like it or not you can’t have a successful business without understanding how…
S Corp vs. C Corp: Which One Is the Best Structure for Your Business?
When it comes to starting your own business there is a lot to consider. While we can’t help you decide on what you want to name your business, or whether…
S Corp vs. LLC: What’s the Difference and Which One Is the Best Fit for Your Business?
When it comes to choosing a business structure, we often hear LLC and S Corp in the same conversation. However, it’s not an either-or choice. An LLC, or Limited Liability…
Business Owner Hack: How to get a PPP loan
Notice: The Paycheck Protection Program (PPP) ended on May 31, 2021. Existing borrowers may be eligible for PPP loan forgiveness. If you’re an American small business owner, chances are you’re aware…
What Is Gross Profit Margin?
Gross profit margins are not exactly stimulating dinner party conversation. But when it comes to managing the finances of your business, having a clear understanding of your gross profit margin…
The Ultimate Guide to Opening a Coffee Shop
Does your life depend on the fruity and floral aromas of an Ethiopian roast wafting through your kitchen during your 6 am wake up call (and 2 pm pick-me-up)? Is…
How to Start a Food Truck
When you think “food truck,” what comes to mind? Is it the image of a 14-foot tall tin box at the local state fair, serving up greasy burgers and fried…
The Legacy of Racism in the Banking Industry
*We are committed to deepening our understanding about the systemic anti-Black racism in the banking industry in which we work. However, instead of simply reflecting on history, we are compelled…
